Welcome to YCAT’s 21cMusician toolkit: a series of interviews, tutorials, videos, blogs and live events, each with a different monthly focus, to help kickstart your career as a musician.

1. Plan, pitch and programme workshop

2. Coaching and mini masterclass: Perfect Your Pitch

3. Where are my fans? Exclusive iCadenza online tutorial

As a performer, how do you convince promoters and potential audiences to share your musical journey?

Join a discussion and workshop with Gaetan Le Divelec, former Director at Askonas Holt, to build confidence in approaching venues and ensembles with your concert or project ideas.

Topics will include:

  • How to prepare, research and target
  • How to approach venues and festivals
  • How to communicate your ideas effectively 
  • Embracing the expectations around diverse programming 
  • The impact of COVID-19 on concert planning
  • Programming for post-COVID

Find out more

Hoping to get a new idea off the ground, or revitalise your current plans?

David Taylor returns with a project coaching workshop on Tuesday 2 March following the success of his December session.

David has built his career on a dynamic and energetic approach to bringing innovation to the arts, leading him to be named on Forbes 30 under 30 Europe 2018 list.

Learn more and register for free

"A very interesting thought-provoking session, with useful concepts and exercises to stimulate further thought. Thank you!" - project coaching attendee

Watch David fit a lot of advice into 2 minutes in his mini-masterclass on the perfect pitch:

Where are my fans?

How to build and engage an audience

21cMusician online micro-course in partnership with iCadenza

Throughout February, YCAT is delighted to share an exclusive Coro tutorial by composer, violinist, and singer-songwriter Chrysanthe Tan.


Explore the 21cMusician toolkit